ABOUT
I create exceptional experiences that make brands stand out. In today’s digital age, markets are crowded with businesses vying for the attention of customers. I develop strategies and solutions for building and growing businesses with a strong brand and online presence.
My work includes new online store design and development, defining company manifestos and voice in a brand book, and content creation. I have a customer-first approach and my plan of action increases brand awareness, fosters conversion and boosts sales.
I have worked 15 years in the fashion retail industry plus 15 years in e-commerce. My experience has allowed me to learn all facets of the retail business - administrative and management, sales and marketing, visual and retail merchandising, international franchising and expansion, e-commerce and digital branding. My educational background includes a Master's in Marketing and a B.S. in Commerce.
I am trilingual and can work in English, Spanish, and Tagalog.
ETHOS
I am dedicated to working hand-in-hand with your team, aligning my efforts with your goals and vision. Our collective success is the ultimate objective and I provide you seamless collaboration to achieve results and resolutions.
ON BRAND
Your brand is more than a logo or name. It defines your business and sets it apart from the competition. I carefully study your core values and vision to create a strategy that resonates with your customers and accurately reflects your brand.
USER EXPERIENCE
I design and develop solutions that put your audience first. My goal is to create engaging experiences that connects with customers on a deeper level. By putting them at the forefront of every decision, I craft experiences that inspire and leave a lasting impression.
SCALABILITY
I anticipate challenges and opportunities so you can stay ahead of the competition, capitalize on emerging trends and make informed decisions. I am your partner in growth and together we can ensure the your brand remains vibrant and thrives.