POLYMER PRODUCTS

Polymer Products (Phils.) Inc. is a pioneer of polyester resin with more than 60 years of experience and service. They are the leading supplier to the fiberglass reinforced plastic industry. They have expanded substantially since then. They approached me to migrate their online store from WooCommerce to Shopify, give them a more current look and a better user experience for their customers.
 
Menu studies for this project, the last one was the one we ended up using.
Rone Guerrero Shopify Design polymer Products
The Challenge

The challenge, aside from replatforming, was to present their non-retail catalogue items  seamlessly with their retail products. To achieve this, two product page templates were customized for them. One for their products available for online purchase and another for products that only quotes could be requested.

Because they are a market leader I paid special attention to their corporate pages to maintain their image in the industry. The goal was to present information and details in a more interesting and engaging manner to sustain attention and encourage brand loyalty. The About Us page was given strong visuals for their branding story, history and affiliations.

Their 26 branches are located all over the Philippines and were organized by region on the branch finder page for easy searching. Call on click was made available for each store as well as Google Map directions.

Education is one of the services offered. They have in person seminars all year round as well as free online instructional videos for the common uses of their most popular products. A Learn section housed embedded YouTube tutorial videos and a call to book as slot to their seminars.

 

Rone Guerrero Polymer Products Shopify Design

 

  

Rone Guerrerp Shopify Design for Polymer Products Philippines