INES MODA INFANTIL

Ines Moda Infantil is a heritage brand that is two generations and three decades strong. Ahead of the times, they started in the 80's with the mission to support and empower a community of skilled women in the town of Ubay, Philippines. They are a brand that focuses on their showroom and luxury bazaars, but they still recognize the importance of an good online presence. 

The Challenge

The challenge was produce stronger branding online with their site despite the lack of visual material to show. Their Shopify site needed a complete redesign that began with featured company and product details on the home page. Other requirements were product filtering by size, color and style. To improve user experience they were given a more visually appealing product page and clearer call to action buttons on the home page.